Is your station languishing at the bottom of its market ratings -- or just in need on better numbers? Is your current format dying a slow death? Do you want bigger ratings -- cumes and shares? Are ad revenues lagging behind goals and/or projections because you can't sell time on a station to which few are listening? Do you need help, but cannot afford a major market programmer as an in-house PD? Or maybe you have a great PD, but need a new format -- not just a different one, but a totally new one? Or, perchance, your station is stuck at # 3 or 4 in your market, and you want to be Number One, but just can't get there.

Whatever the need -- and whatever your tight budget permits -- I CAN help you!
And at a price you can afford!!!

I have more than a quarter century of successful broadcast programming experience -- in a radio career that began 46 years ago, at the age of 15. My resume includes all facets of the business -- Operations Manager, Program Director, Production Director, Imaging Director, on-air personality, disc jockey, all-news station anchor, talk show host, and News Director/Morning Anchor/sidekick to jock.

I know broadcasting!

On several occasions I programmed stations, taking them from the bottom of their market ratings to the top in a fairly short period of time! My proudest accomplishment was not only doubling a station's AQH numbers, but achieving the highest ratings ever (until that time) by any station in the history of that non-metro market.

For stations looking for a new sound that will rocket them to the top of their market Arbitron ratings, I offer the new "TPM" format, which I've created, researched and fine-tuned to the point that: IT CANNOT MISS!!!

It's "Mass Appeal" for the 21st Century! That means high cumes, substantial AQH numbers, with strength in desired demographics -- translating into greater marketability for increased sales revenues, leading to higher profit margins!

The Total Popular Music format is currents-intensive which makes it "mass appeal" to a wide-ranging demographics listenership. It is also programmed in a manner that a regular listener of any of its components will hear at least one song in three that is readily familiar from their regular station -- and, hopefully, former choice!

I am so sure of your success that I will gladly scale my fees to the results which are actually obtained! What other Broadcast Programming Consultant would dare to make that offer! If you don't reap the promised benefits, then I don't either!

TPM consulting includes FULL consultation on format implementation, basic music rotation guidelines, in-market promotion, evaluation of air talent (with concrete suggestions on how they might improve presentation), and much more! In fact, it is all that you need to greatly improve the success of your station!!!

Interested? Let's talk! Please click below to send me an email:

Total Popular Music Email

...and we can begin discussing the soon-to-be success of your radio station!!!